Marry craft and utility
The pandemic has spared none. Perhaps the hardest hit is the artisan community. Fibre2Fashion talks to some handcrafted labels that are sourcing from karigars from various corners of India to find out what they are doing to be seen as 'conscious' and sustainable brands.
Anjali Bhaskar
Founder, Samatvam
Archana Jaju
Founder, Label Archanu Jaju
Rashmi Shukla
Business Head, Jaypore
Seema Mishra
Secretary, Founder, Kasrawad Art Cluster
Shalini Sharma
Co-Founder, Six Yard Story
Vidur Adlakha & Riccardo Bennidini
Founders, Là Fuori
Published on: 12/02/2021
DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of Fibre2Fashion.com.